New form of spam targets bloggers

Spammers are clearly running out of ideas. Today I came across a new form of spam that targets incoming links on blogs and other sites. I like to call this ‘Incoming link spam’.

Anyone with a WordPress blog, for example, will know the ‘Incoming Links’ section on their dashboard that displays information on who is linking to your blog. I checked the dashboard on one of my sites today and noticed a link that was quite obviously spam.

What the spammer does is create a page with a link to your site on it. If you visit that page it displays momentarily before redirecting to the spammer’s target site.

The in-between site displays for just a moment. It’s too quick for me to even get a screen grab of.

I haven’t seen this before, but perhaps I’m alone in that. Has anyone else been a victim of Incoming link spam? I guess the race is now on to develop a WordPress plugin that filters it out. Of course, not many people follow all their incoming links, which shows exactly how desperate spammers are getting. WordPress isn’t the only CMS with the abusable functionality, I’m just using it as an example because all my sites are powered by it.

I'm a writer and broadcaster who also designs apps and strategies for disruptive startups in the financial world. Find out more on my about page.